Scale AI specialises in data labelling, a critical process that involves accurately annotating and classifying data to ...

From confronting period taboos to hosting a virtual wedding, DDB Mudra Group’s four Cannes Lions 2025 entries spotlight ...

Rahul Vengalil of TGTHR unpacks the financial strain, emotional toll, and calculated ambition behind a young agency’s pursuit ...

From quirky copy to nostalgic nods, brands lit up social media to celebrate RCB’s historic IPL win after 17 long years. This ...

This edition explores the challenges women continue to face in advertising and marketing, from negotiating likability and ...

Forsaking a traditional playbook, the marketing for Housefull 5 hinges on two audacious bets. It released the whodunit with ...

By transporting five regional creators to Singapore’s Resorts World Sentosa and capturing their experiences through ...

Brooke Bond Taj Mahal Tea’s ‘Chai Bansuri’ installation created a sensory experience blending innovation, and sound through ...

The second in the series is tgthr. Fresh off a Cannes Glass win last year for its Harpic Loocator campaign, tgthr. returns to ...

Thirdbase blends design, wit, and cultural discourse to spark conversations around intimacy. With in-house creativity, it is ...

As Cannes Lions 2025 nears, Indian agencies gear up to make their mark on the global stage. Let's explore India’s submissions ...

Shikha Gupta, an independent Creative Director, on the behind-the-scenes of SleepyCat’s Slap Facial campaign and why clients ...