The Detroit Pistons and the global sneaker resale platform StockX have entered into a multi-year agreement for sponsorship of the team's jersey patch.

The Detroit Pistons and StockX made the announcement during a community event at Campus Martius, capped off by a performance by Grammy-nominated artist Big Sean.

Looking to drum up excitement for the 2024-25 season, the Detroit Pistons called in the services of hip-hop star Big Sean to reveal their jerseys with

StockX’s sponsorship of the Pistons’ jerseys will lean into both entities' hometown of Detroit with community activations. It’s a proud moment for StockX co-founder, president, and COO Greg Schwartz , a Detroit native who grew up going to Pistons games and can recite the opening lineups from the team’s Bad Boy glory days.

After three seasons with United Wholesale Mortgage as the Pistons' jersey patch sponsor, the team will have a new company on their uniforms.

The Detroit Pistons have announced a multi-year corporate partnership with Detroit-based StockX, a global leader in online marketplaces for sneakers, apparel, and collectibles. StockX’s logo will appear on the front left chest of the Pistons’ official jerseys,

StockX, a Detroit-based corporation, is a global online marketplace for accessories, apparel, collectibles and sneakers. As part of the agreement, StockX will become the Pistons' new jersey patch sponsor, an arrangement that will begin during the upcoming 2024-25 season.

StockX will also be featured during one of the team’s bobblehead nights this season. The StockX logo will also be displayed on the home court of the Motor City Cruise, the Pistons’ G League team that plays at the Wayne State University Fieldhouse.