Oracle BlueKai Data Management Platform, formerly known as BlueKai, is a cloud-based data management platform which is a part of Oracle Marketing that enables the personalization of online, …

Feb 25, 2022 · Oracle BlueKai improves marketing strategies primarily by helping companies understand their audiences better. It offers extensive audience segmentation and retargeting …

Jan 8, 2021 · Matt: Yes, this is the Data Management Platform (DMP), formerly known as BlueKai, a company that was acquired by Oracle in 2014. The DMP ingests, organizes, provides insights and …

Sep 11, 2025 · BlueKai is the cloud-based big data platform that enables companies to personalize online, offline and mobile marketing campaigns with information about targeted audiences.

BlueKai BlueKai is a data-management platform that helps you connect all your own data assets (with external data) and put it to use everywhere you need it to be.

BlueKai is a data management platform owned by Oracle that enables marketing personalization through audience targeting, optimizing media buys, and improving campaign performance.

BlueKai | 7,687 followers on LinkedIn. BlueKai serves as a staple of the Oracle Data Cloud, as well as the Oracle Marketing Cloud.

Learn about BlueKai, a tool for email marketing. See how top brands use BlueKai in their email campaigns.

As a subsidiary of Oracle, BlueKai empowers brands and marketers with advanced tools for managing audiences effectively, optimizing media campaigns, and enhancing customer engagement.

Jun 19, 2012 · BlueKai is the world's first and only complete enterprise data activation solution for intelligent marketing. BlueKai offers its customers a system for managing and activating all their 1st, …