From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more.

Avoiding Valvetrain Failures Building a bulletproof racing valvetrain requires attention to many moving parts. Read Full Article

SIM RACING ARENA Dedicated area at the PRI Show for both attendees and professional drivers.

Record-Breaking PRI Show Sets the Pace for Motorsports Innovation -- Industry Community Unites to Advance Racing Technology and Build the Next Generation of Professionals -- The …

PRI, whose sphere of influence includes drag racing, short track, stock car, road racing, off-road, vintage, endurance, karting, truck and tractor pulling, performance marine, and more, is known …

Attracting motorsports professionals from all 50 states and 70 countries, this unrivaled global event unites professionals from every racing discipline under one roof. Uncover emerging …

Become a member of Performance Racing Industry and join the first-ever membership of its kind. Now available to racers and motorsports enthusiasts, the PRI Membership is designed to bring …

By uniting the industry, PRI is actively working to address challenges and needs, such as providing support for racetracks to prevent them from closing, advocacy for the racing …

Dec 11, 2025 · The 37th annual event brings together thousands of racing professionals, showcasing innovation and driving economic impact.

July 16, 2020 - Performance Racing Industry has relaunched its website, PerformanceRacing.com, for a better user experience and mobile accessibility. June 11, 2020 …