Edward Bernays — the man who invented mass manipulation
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Edward Bernays — the man who invented mass manipulation
He never ran for office. He never commanded an army. Most people have never even heard his name. But Edward Bernays — Sigmund Freud's nephew — is arguably the most influential figure of the twentieth century. He invented public relations. He weaponized psychology to sell cigarettes to women, convince an entire nation to change its breakfast ...
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